David Kelley- The future of design is human-centred
David Kelley, founder and chairman of IDEO, celebrates design by keeping his viewers informed of upcoming ideas and products. Whilst designing products using 3D models and technology is a priority, David Kelley is more focused on human centred design which involves a more interactive approach. This interactive approach is based on the idea of designing products influenced by human ‘behaviour and personalities’.
Prada New York had the need to introduce technology into their retail store, whilst also creating an experience for the consumers. An example of the interactive technology can be seen in their change rooms. Clothing is selected and scanned onto screens where they can be viewed in different colours, sizes and on a runway throughout the store and also in change rooms. This also allows staff to monitor the clothes in the change rooms. Another feature is the use of liquid crystal windows which allows the customer to push a button when they want the window to go dark or clear, gaining approval of clothes from outside viewers.
The Prada store has created an experience in their store by introducing innovative technology and designs into their retial environment.
The science museum in London is another example with demonstrates human centred design focussing on interactive use between the product and its user. The installation allows people who have been to the museum to leave their feedback and share it with others. The walls design was ‘based on the London subway system’.
This tests the validity of design by ultimately questioning and including the viewer’s opinions.
The Spyfish is a video camera which is able to dive into the sea and project a video of what goes on bellow onto a screen above water. The video is a live stream of the experience that scuba-divers undergo. The object is less of a research tool as at each stage of the design process size, shape, colour and finish are incorporated to become a consumer product.
This shows how the needs, wants and limitations of the user are considered in the design of the product.
David Kelley is successful in communicating human-centred design through the use of videos of examples of the latest, upcoming designs. This excites and informs designers as they become more concentrated on the users experience than on technology itself.
Video link:
http://www.youtube.com/watch?v=eXndL3TNCmo&eurl=http%3A%2F%2Fides1031%2D2009%2Eblogspot%2Ecom%2F2009%2F07%2Fvideos%2Dmust%2Dwatch%2Ehtml&feature=player_embedded
Images sourced:
http://www.soue.org.uk/souenews/issue2/spyfish7.jpg
http://www.spyfish.com/resources/fishdiving.jpg
http://www.tracycurrer.com/images/spyfish/spyfish.jpg
http://www.andrewblum.net/photos/uncategorized/kelley.jpg
Prada New York had the need to introduce technology into their retail store, whilst also creating an experience for the consumers. An example of the interactive technology can be seen in their change rooms. Clothing is selected and scanned onto screens where they can be viewed in different colours, sizes and on a runway throughout the store and also in change rooms. This also allows staff to monitor the clothes in the change rooms. Another feature is the use of liquid crystal windows which allows the customer to push a button when they want the window to go dark or clear, gaining approval of clothes from outside viewers.
The Prada store has created an experience in their store by introducing innovative technology and designs into their retial environment.
The science museum in London is another example with demonstrates human centred design focussing on interactive use between the product and its user. The installation allows people who have been to the museum to leave their feedback and share it with others. The walls design was ‘based on the London subway system’.
This tests the validity of design by ultimately questioning and including the viewer’s opinions.
The Spyfish is a video camera which is able to dive into the sea and project a video of what goes on bellow onto a screen above water. The video is a live stream of the experience that scuba-divers undergo. The object is less of a research tool as at each stage of the design process size, shape, colour and finish are incorporated to become a consumer product.
This shows how the needs, wants and limitations of the user are considered in the design of the product.
David Kelley is successful in communicating human-centred design through the use of videos of examples of the latest, upcoming designs. This excites and informs designers as they become more concentrated on the users experience than on technology itself.
Video link:
http://www.youtube.com/watch?v=eXndL3TNCmo&eurl=http%3A%2F%2Fides1031%2D2009%2Eblogspot%2Ecom%2F2009%2F07%2Fvideos%2Dmust%2Dwatch%2Ehtml&feature=player_embedded
Images sourced:
http://www.soue.org.uk/souenews/issue2/spyfish7.jpg
http://www.spyfish.com/resources/fishdiving.jpg
http://www.tracycurrer.com/images/spyfish/spyfish.jpg
http://www.andrewblum.net/photos/uncategorized/kelley.jpg
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